About

Are you studying, working in or just love with fashion?

Welcome to the site that is devoted to unleashing your Fashion Potential! The Fashion Potential teaches Emerging Fashion Designers, Fashion students and professionals the insider tips and tricks they need to create a successful fashion career and brand. We teach you about the business side of fashion the right way! We provide the support, tools, and resources you need to save you the time, money, and headaches of launching your label on your own!

With over 15 years of experience working for brands such as L.A.M.B, Harajuku Lovers, and Calvin Klein to name a few, Melissa McGraw knows the nuts and bolts of fashion. Read more on my bio here. Having seen so many designers and fashion students go about it the wrong way, Melissa created The Fashion Potential to take the stress out of launching a fashion line and career.

The Fashion Potential will help you determine your strengths and weaknesses and what might be holding you back from building a successful fashion career or brand. If you have a great product but don’t know how to move forward or are confused on how to start your career in fashion, The Fashion Potential is here to help!

We created online workshops so you can work at your own pace and learn step-by-step. Click here for more details! Additionally we offer one-on-one consultations and coaching.